Higher Business Management

Business Entreprise
1. BICS
  1. Ownership
    1. Private Sector
      1. Sole Trader
        + / -
      2. Partnership
        + / -
      3. Limited Companies
        Private Limited Company (Ltd.)
        + / -
        Public Limited Company (Plc)
        + / -
        Memorandum of Association
        Articles of Association
      4. Multinationals
        +/-
      5. Franchises
        + / - Franchisee
        + / - Franchiser
    2. Public Sector
      1. Public Corporations
      2. Services Providers
      3. Local Authorities
    3. Third Sector
      1. Charities
      2. Social Enterprises
  2. Stakeholders
    1. Internal Stakeholders
      1. Interest
      2. Influence
    2. External Stakeholders
      1. Interest
      2. Influence
  3. Objectives
    1. Profit Maximisation
    2. Survival
    3. Sales Maximisation
    4. Growth
    5. Social Responsibility
    6. Providing a Service
  4. Role of Business in Society
    1. Wealth Creation
    2. Business Cycle
    3. Factors of Production
  5. Entrepreneurs
    1. What is Enterprise?
    2. Role of the Entrepreneur
  6. Internal / External Factors
    1. Internal
    2. External
      1. Political
      2. Economic
      3. Social
      4. Technological
      5. Environmental
      6. Competitive
  7. Sources of Finance
    1. Loan
      1. + / -
    2. Mortgage
      1. + / -
    3. Leasing
      1. + / -
    4. Selling Shares (Ltd. & Plc)
      1. + / -
    5. Debenture (Plc)
      1. + / -
    6. Hire Purchase
      1. + / -
    7. Grant
      1. + / -
      2. Support Organisations
    8. Selling Assets
      1. + / -
    9. Retained Profits
2. Business Info & IT
  1. Sources of Information
    1. Primary vs. Secondary
    2. Internal vs. External
  2. Types of Information
    1. Written
    2. Oral
    3. Pictorial
    4. Graphical
    5. Numerical
    6. Qualitative vs. Quantitative
  3. Value of Information
    1. Accuracy
    2. Timeliness
    3. Completeness
    4. Appropriateness
    5. Availability
    6. Cost
    7. Objectivity
    8. Conciseness
  4. Uses of Information
    1. Monitoring & Control
    2. Decision Making
    3. Measuring Performance
    4. Identifying Opportunities
  5. Uses of ICT
    1. + / -
    2. Hardware
    3. Software
    4. Legislation
3. Decision Making
  1. Types of Decision
    1. Strategic
      1. Advantages & Disdvantages
      2. Examples
    2. Tactical
      1. Advantages & Disdvantages
      2. Examples
    3. Operational
      1. Advantages & Disdvantages
      2. Examples
  2. Mission Statements
  3. Constraints
    1. Internal
    2. External
  4. Monitoring Decisions
  5. Role of Managers
  6. Fayol's 5 Functions
    1. Fayol's 5+2
  7. Structured DM Models
    1. POGADSCIE
    2. SWOT Analysis
      1. PEST Analysis
    3. Advantages & Disadvantages
4. Internal Organisation
Marketing & Operations
1. Marketing
  1. The Role of Marketing
    1. What is Marketing?
    2. Types of Markets
    3. The Marketing Environment
  2. Market Research
  3. Market Segmentation
    1. Location
    2. Age
    3. Gender
    4. Household Income
    5. Lifestyle, Taste & Fashion
    6. Social Class
    7. Job
  4. The Marketing Mix
    1. Product
      1. Product Life Cycle
        Extension Strategies
      2. New Product Development
      3. Product Levels
        Core
        Actual
        Augmented
    2. Price
      1. Pricing Strategies
        Long-Term
        High
        Low
        Market
        Short-Term
        Skimming
        Destroyer
        Penetration
        Promotional
        Demand-Orientated
    3. Place
      1. Channels of Distribution
    4. Promotion
2. Operations
  1. Stock
Finance & HRM
1. Finance
2. HRM

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Higher Business Management

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	Creado por calum.mcdonald hace alrededor de 11 años