146220
Description
Mind Map by Alicia de la Pena, updated more than 1 year ago
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Created by Alicia de la Pena
over 11 years ago
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Methodology
- Quantitative Methods
- SEM Baumgartner &
Homburg, 1996
- Multiple Regression Models Irwin &
McClelland 2001
- Experiments Field & Hole, 2003
- Validity Cook & Campbell 1979
- Question wording, format and context
Schwarz 1999
- Construct Indicators Jarvis, McKenzie &
Podsakoof 2003
- Instrument Desgin
Harkness et al 2010
- Moderator vs Mediator variables
Baron & Kenny 1986
- Social Network Analysis
Borgatti et al 2009
- Reliability Guidelines
Nunnally 1978
- SEM Baumgartner &
Homburg, 1996
- Qualitative Methods
- Grounded Theory & Extended Case Method
TAvory & Timmermans, 2009
- Case Method Baxter & JAck 2008
- Grounded Theory & Extended Case Method
TAvory & Timmermans, 2009
- Both Methods
- Social Desirable Response Steenkamp, Dejong & Baumgartner 2010
- Iterative Group Translation Douglas & Craig 2007
- Methodological Fit Edmonson & McManus 2007
- Social Desirable Response Steenkamp, Dejong & Baumgartner 2010
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