Social Media IS

Description

MIS Mind Map on Social Media IS, created by Thomas Abraham on 06/11/2018.
Thomas Abraham
Mind Map by Thomas Abraham, updated more than 1 year ago
Thomas Abraham
Created by Thomas Abraham about 6 years ago
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Resource summary

Social Media IS
  1. Support engagement and content
    1. Recruitment
      1. Crowdsourcing
        1. Peer to peer sales/support
          1. Problemsolving
            1. Social CRM
            2. Social capital
              1. Who you know
                1. Relationships
                  1. Strength
                    1. Resources
                      1. Value
                        1. Information
                          1. Influence
                            1. Social credentials
                              1. Personal Reinforcement
                            2. Providers
                              1. FB/Twitter/Youtube/etc
                                1. Advertising
                                  1. Freemium
                                    1. We are the product
                                    2. ESN
                                      1. Enterprise 2.0
                                        1. SLATES
                                        2. Employee communication
                                          1. Yammer and Chatter
                                        3. SMIS Security
                                          1. Social Media Policy
                                            1. Inappropriate content
                                              1. unfavorable reviews
                                              2. Social Media Plan
                                                1. Goals
                                                  1. Success metrics
                                                    1. Target audience
                                                      1. Value
                                                        1. Personal connections
                                                          1. Analyze data
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