Two or more companies agree to start a new business or project together They invest
capital and share resources and costs.
Merger
Two or more companies of similar size decide to combine and form a single
entity
Acquisition
These two terms are used when one company buys another one. In an acquisition, the acquirer can purchase
100% off the shares in the target company or just enough shares (more than 50%) in order to have the
controlling interest
ADVANTAGE
gain greater size and competitiveness in the market
grow through synergies, whether operational or financial
It is a good way to penetrate a new market. It does not imply certain barriers to entry and represents savings
in areas such as research
análisis profundo de la oportunidad de mercado, los recursos de las empresas, restricciones legales y
regulatorias
DISADVANTAGES
deficiencies in the investigation of the company to merge or acquire
Acquisitions derive problems related to possible hidden debts or contingencies in the financial,
accounting, commercial, fiscal areas.
a particular company culture, a philosophy of its own, a way of working and a leadership model
ADDITIONAL TIPS
Statistics are not necessary for the
development of the entire financial
operation
the figures can be influenced by the period of
time in which they are taken to measure the
acquisition
THE BEST EXAMPLE
The Disney company acquired its direct
rival as it is fox in order to create a
more consolidated company with
greater power in the market
more value is added if you focus on
your competition to make the
acquisition
in the field of productión, integrations can be divided into:
HORIZONTAL: the companies deal with the same activities;
VERTICAL :the companies involved in the integration are in the same
industry, but they operate at a different stage of production or distribution
CONGLOMERATE MERGERS: the companies have totally
different activities.