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MARKETING

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Cómo crear un mapa mental para resumir y conectar ideas
Mauricio Paredes
Mind Map by Mauricio Paredes, updated more than 1 year ago More Less
Diego Santos
Created by Diego Santos over 9 years ago
Marko Salazar
Copied by Marko Salazar over 9 years ago
Mauricio Paredes
Copied by Mauricio Paredes over 4 years ago
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Resource summary

MARKETING
  1. Definiciones
    1. Historia
      1. Concepto
        1. Necesidades
          1. Motivaciones
            1. Ética
            2. Investigación de mercados
              1. Técnicas
                1. Estudios
                  1. Procesos
                  2. Pensamiento estratégico
                    1. Diagnóstico
                      1. Objetivos
                        1. Planificación
                          1. Feedback
                          2. Mix de marketing
                            1. Producto
                              1. Precio
                                1. Plaza
                                  1. Promoción
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