Supermarket Survey

Description

SS possible considerations for the future
Vicksbond
Mind Map by Vicksbond, updated more than 1 year ago
Vicksbond
Created by Vicksbond over 9 years ago
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Resource summary

Supermarket Survey
  1. More basic
    1. Split the groups back to 25% groupings
      1. Split each survey into 3 sections - benchmark each section allowing some retailers to just work on the policy section while others can complete the whole survey
        1. Policy and auditing
          1. Performance
            1. Welfare outcome measures
          2. More EU friendly
            1. Possiblity to cover more species eg. beef and rabbits
              1. No Best Retailer award
                1. Increased number of participants
                2. Continue with the status quo
                  1. 4 species surveys
                    1. One overall section
                    2. Basic plus the more detailed version
                      1. frequency??
                        1. Every 2 years
                          1. Every 3 years
                            1. Every 5 years
                            2. In country benchmarking
                              1. Germany
                                1. UK
                                  1. France, Italy and Belgium
                                  2. More detailed stats - points on the axis to indicate all the scores
                                    1. Retailer awards based on survey
                                      1. Only Comms and Innovation from supermarket survey entrants
                                        1. All 3 awards - best, innovation and comms
                                          1. No awards based on filling out the whole survey
                                            1. Separate Innovation and Comms
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