Different ways of conducting
experiments, questionnaires,
interviews,
correlation,observations or case
studies.
Define a sample
When a target population is too big to be
tested therefore a fraction of the
population is investigated instead
Define a target population
A large group that the researcher wishes
to study. A sample is drawn using
sampling techniques
Define stratified sampling
A sample of proportional representation of the population.
The sample which is broken into smaller sub-groups which is
proportional to the sample. Eg: If 40% of the population
was male, 40% of the sample should be male
Advantages
It is very representative of the target
population as every sub-group is
represented in the sample therefore results
are more genralisable.
Disadvantages
It is very time consuming as it takes
time to divide the population into
sub-groups and to select the correct
proportion from each.
Define random sampling
This is where each member of target population
has an equal chance of being selected eg:
putting the target population on separate
pieces of paper and putting it into a hat or
container.First 'x' names drawn from the hat
will be the sample.
Advantages
Researcher has little influence on who
is being selected therefore there is no
researcher bias. Everyone has an
equal chance of being selected.
Disadvantages
Its time consuming and difficult to
carry out on a large sample. Also it
does not garantee that the sample
will be representative of target
population.
Define systematic sampling
This is when target population is arranged in
an order (eg alphabetical) and then it uses a
method of systematic selection (eg every nth
name) until desired sample size is reached.
Advantages
The researcher has little influence over who is being
selected therefore there is no researcher bias.
Disadvantages
It may not be representative of the targer population. Also not everyone
has an equal chance of being selected causing issues in genralising
results.
Define an independent variable
A factor which is altered or manipulated by the researcher to look for
an effect on another variable .This factor usually produces two
conditions for the study.
Define a dependent variable
The factor that the researcher measures to see id the independent variable has affected it
Define extraneous variables
Any other factors other than the independent
variable the could affect the DV and hide the
affect of the IV
Anomalous result
An extremely high or low result that does not
match the other results in a set order. It has an
affect on mean and range and should be
discarded before any further calculations are
made.
Standardised procedures
How
Participents should have the same experiences
when taking part in an experiment:same place,
conditions and at roughly the same time.
Why
Makes the experiment unbiased If treated
differently, the internal validity can be
affected.
Standardised instructions
How
Participents are given the exact same set of orders
which are written down especially when given a task.
This avoids researcher bias in tone of voice . Orders
must be clear , unambiguous and simple
Why
So the researcher can be sure that the
difference in results is due to the
independent variable and not what they
were told to do in the experiment.