communication is a
phenomenon inherent
to the relationship
that living beings
maintain when they
are in a group.
What communication in
the business context
Business or corporate
communication is one
that is carried out in
an organized way by a
company
Channels in Organizational
communication - How
information flows
In an organization,
information flows
forward, backward,
and sideways.
Vertical communication channels
information that takes place
between people or workers of
different hierarchical levels.
Downward Communication
Communication that flows from one
level of a group or organization to a
lower level is called downward
communication.
Upward Communication
Upward communication occurs
when information flows up
through the hierarchy of the
company, from subordinates to
superiors.
Lateral communication:
Formal and Informal
Formal communication This
first type of effective
communication tries to
establish an exchange of
messages between two
parties in a formal
environment.
Diagonal - downwards communication
Diagonal communication
refers to contacts with people
of higher or lower level in
other departments.