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Comm 101 Mindmap

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Comm 101
acostaa.maria
Mapa Mental por acostaa.maria, atualizado more than 1 year ago
acostaa.maria
Criado por acostaa.maria quase 9 anos atrás
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Resumo de Recurso

Comm 101 Mindmap
  1. Marketing
    1. Consumer Behaviour
      1. Market Research
        1. Brand Positioning
          1. Competitive Advantage
            1. PODs and POPs
            2. Accounting and FInance
              1. PMF
                1. Bloomberg and Capital IQ
                2. Managerial Accounting
                  1. GAAP
                    1. Financial Accounting
                      1. Balance Statement
                        1. Cash Flow
                          1. Income Statement
                        2. Real Life Applications
                          1. Business News
                            1. Blogs
                            2. Guest Speakers
                              1. Sauder Alumni
                                1. Start Ups
                                  1. Brian Wong (Kiip)
                                    1. Nolan Watson (Sandstorm Gold)
                                2. Organizational Skills
                                  1. Time Management Skills
                                    1. Communication
                                      1. In Class Participation
                                      2. Business Ethics
                                      3. Business Toolkit
                                        1. SWOT Analysis
                                          1. PEST Analysis
                                            1. Fishbone Diagram
                                              1. Business Model Canvas
                                                1. Value Proposition Canvas
                                                  1. Pain Relievers
                                                    1. Gain Creators
                                                  2. Porter's 5 Forces
                                                    1. Porter's Generic Strategies
                                                  3. Critical Thinking
                                                    1. Case Studies
                                                      1. Case Methodology
                                                        1. Relevance of Business Tools
                                                          1. Paul's Video
                                                        2. Group Project
                                                          1. Business Presentation
                                                            1. Business Attire
                                                        3. Entrepreneurship
                                                          1. Social Enterprise
                                                            1. Shared Value
                                                              1. UBC Social Enterprise Club
                                                              2. Intrepreneurship
                                                                1. Innovation
                                                                  1. Disruptive Innovation
                                                                    1. Sustainable Innovation
                                                                      1. Chief Sustainability Officer (CSO)
                                                                    2. "Fall in love with a problem"

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