Chapter 2: A Freudian Psychoanalytic Approach

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Summary of chapter 2
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Chapter 2: A Freudian Psychoanalytic Approach
  1. Psychoanalysis:
    1. Name of the procedure for the investigation of mental processes which are almost inaccessible any other way, treatment of neurotic disorders.
      1. Meaning
        1. Hidden meanings and symbolic significance of various artifacts of material culture that a psychoanalytic approach tot he subject attempts to discover.
          1. Used when we analyze an artifact
        2. Artifacts and the Unconscious
          1. Consciousness
            1. What we are aware of
              1. What an artifact does
              2. Preconsciousness
                1. What we can dimly make out
                  1. Other aspects of the artifact's functionality of which we may be aware
                  2. Unconscious
                    1. Inaccesible dark area that makes up most of our psyches
                      1. Shapes our behavior
                      2. Unrecognized symbolic meanings connected to the artifact
                    2. Ernest Dichter
                      1. Research uncovered was that people often have attitudes towards objects of which they are unaware, attitudes that are hidden in the unconscious areas of their psyches.
                      2. Structural Hypothesis: Suggests that our psyches have three components
                        1. Id
                          1. Comprises the psychic representatives of the drives
                            1. provides energy, but it has to be controlled
                          2. Ego
                            1. Consists of those functions which have to do with the individual's relation to his environment
                              1. Stores up experiences in the memory by which it guides us and mediates between Id and superego forces
                                1. Defense mechanism to help control id and superego elements in our psyches
                                2. Superego
                                  1. Comprises the moral precepts of our minds as well as our ideal aspiration
                                    1. Provides restraint
                                  2. Symbolism: the act or process of representing an order or idea by a substitute object, sign, or signal.Things that stand for other things
                                    1. Masculine penetrating
                                      1. Female incorporative

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