Questão 1
Questão
Of all the costs shown below incurred by Superior Airways, which is an example of an implicit cost?
Responda
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a. The salaries paid to the pilots.
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b. The jet fuel bills.
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c. The purchases of parts needed for maintenance of the aircraft.
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d. The rent that could be earned on an aircraft that is owned and used by Superior.
Questão 2
Questão
Everything that needs to be given up whenever a choice is made is called:
Responda
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a. an implicit cost.
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b. an explicit cost.
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c. an opportunity cost.
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d. a sunk cost.
Questão 3
Questão
Accounting profit is generally ________ than economic profit, because accountants ________ implicit costs in their calculations.
Responda
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a. greater, consider
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b. greater, do not consider
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c. smaller, consider
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d. smaller, do not consider
Questão 4
Questão
The law of diminishing marginal product of labor occurs when:
Responda
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a. The law of diminishing marginal product of labor occurs when:
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b. every additional worker hired reduces the total costs of the firm.
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c. every additional worker hired contributes a smaller increase in production than previously hired workers.
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d. every additional worker hired contributes a smaller increase in total costs than previously hired workers.
Questão 5
Questão
Based on the table above, what is the marginal cost of the tenth unit?
Responda
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a. $250
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b. $200
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c. $50
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d. $300
Questão 6
Questão
Based on the table above, if the fixed cost is $500, what is the average total cost of the fifth unit?
Responda
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a. $250
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b. $140
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c. $240
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d. $100
Questão 7
Questão
Based on the table above, what is the average variable cost of the fourth unit?
Responda
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a. $250
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b. $125
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c. $240
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d. $100
Questão 8
Questão
Economies of scale occur when ________ as the quantity of output increases.
Responda
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a. short-run average total cost falls
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b. short-run average total cost rises
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c. long-run average total cost falls
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d. long-run average total cost rises
Questão 9
Questão
The cost of raw materials will fall under the category of:
Responda
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a. fixed costs.
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b. variable costs.
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c. implicit costs.
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d. average fixed costs.
Questão 10
Questão
The factory rent payments made by a firm fall under the category of:
Questão 11
Questão
Which of the following is NOT a characteristic of monopolistic competition?
Responda
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a. There are many sellers.
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b. There are many buyers.
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c. Everybody is perfectly informed.
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d. The goods are identical across sellers.
Questão 12
Questão
The diagram depicting monopolistic competition in the short run:
Responda
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a. is very similar to the short-run monopoly diagram.
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b. is very similar to the short-run perfect competition diagram.
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c. is very similar to the short-run oligopoly diagram.
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d. is completely different from the diagrams of all the other types of markets.
Questão 13
Questão
If the average-total-cost curve of a firm in monopolistic competition happens to be above the demand curve, it means:
Responda
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a. the firm will have to sell a lot in order to make a profit.
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b. the firm will have to sell at a very high price in order to make a profit.
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c. other firms are performing better in the market than the firm depicted in the diagram.
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d. the firm will be incurring losses in the short run.
Questão 14
Questão
In the long run, firms in monopolistic competition will see their price:
Responda
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a. become equal to their average variable cost.
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b. become equal to their average total cost.
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c. remain well above their average total cost.
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d. become equal to their marginal cost.
Questão 15
Questão
If firms in monopolistic competition are enjoying positive economic profits, in the long run:
Responda
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a. they will continue enjoying such profits, since new firms will be unable to enter the industry.
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b. consumers will cease wanting to buy the good and will switch to cheaper alternatives.
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c. this will attract new firms into the industry, causing prices to drop and profits to disappear.
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d. the government will have to step in and regulate the price.
Questão 16
Questão
In long-run equilibrium, firms in monopolistic competition ________ than firms in perfect competition.
Responda
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a. produce less
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b. charge a lower price
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c. have bigger profits
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d. have lower costs
Questão 17
Questão
In long-run equilibrium in a monopolistically competitive market, the price will be equal to:
Questão 18
Questão
A major critique of advertising is that:
Responda
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a. it provides information to consumers that they would be better off without.
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b. it manipulates people's tastes and preferences.
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c. it promotes excessive competition among firms in the industry.
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d. it undermines the market price.
Questão 19
Questão
A major argument in favor of advertising is that:
Responda
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a. it provides information to consumers that allows them to make better choices.
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b. it helps people reaffirm their tastes and preferences.
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c. it promotes competition among firms in the industry, leading to lower prices.
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d. it will lower the market price.
Questão 20
Questão
According to the text, branding can be good for society because:
Responda
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a. it allows people to show off the branded goods they use or wear.
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b. it keeps generic goods from taking over the market.
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c. it provides useful information to consumers about the quality of branded goods.
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d. it helps firms enjoy higher prices and profits.
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e. Superbowl commercials are the best.