5495688
Descrição
Quiz por catherinelee800, atualizado more than 1 year ago
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Criado por catherinelee800
aproximadamente 8 anos atrás
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Questão 1
Questão
The third stage of the plc is called [blank_start]maturity[blank_end] stage.
Responda
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maturity
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decline
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saturation
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growth
Questão 2
Questão
The growth stage has the highest profit
Responda
- True
- False
Questão 3
Questão
Which of these is not the purpose of packaging?
Responda
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Advertising
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To provide information
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For convenience
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For sampling
Questão 4
Questão
Samples are best used at which stage of the product life cycle?
Responda
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decline stage
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product development stage
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re-introduction of an old product
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introduction
Questão 5
Questão
Products with very short PLCs are called [blank_start]fads[blank_end].
Responda
-
fads
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norms
Questão 6
Questão
[blank_start]Segmentation[blank_end] helps producers to create a more effective marketing mix
Responda
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Segmentation
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Marketing plan
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Niche marketing strategy
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Positioning
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