Question 1
Question
Which of the following phrases most accurately describes the complete flow of demand information?
Answer
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From supplier to customer
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From customer to manufacturer
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From customer to supplier
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From supplier to manufacturer
Question 2
Question
The focus of collaborative supply chain management differs from a transactional approach by its emphasis on the:
Answer
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Transportation of goods to the next link in the chain.
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Flow of product information up to the next level of the chain.
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Flow of demand information and cash up the chain.
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Flow of supply into an organization.
Question 3
Question
Which of the following scenarios represents a correct application of the Supply-Chain Operations Reference-model (SCOR)?
Answer
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Sales and marketing refers to SCOR to improve demand generation.
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Production and engineering uses SCOR best practices to design a new "make" process flow.
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Distribution and logistics selects suppliers from the SCOR reference list.
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Marketing and development incorporates SCOR Level 1 metrics for new product design.
Question 4
Question
The primary objective of supply chain management is:
Answer
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Minimizing transportation costs.
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Reducing inventory levels.
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Taking a systems approach.
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Implementing advanced technologies.
Question 5
Question
Which of the following levels in a supply chain network represents the most upstream external activity?
Question 6
Question
Which of the following marketing strategies emphasizes offering services at a lower price than rival services with comparable features?
Answer
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Cost leadership
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Service differentiation
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Customer focus
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Market responsiveness
Question 7
Question
The primary reason for the evolution of the supply chain is:
Question 8
Question
Which of the following factors typically is the most significant impediment to implementing collaborative commerce?
Question 9
Question
Compared to a global strategy, a multicountry strategy would be characterized by:
Answer
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Strategy coordination across countries.
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Preferred suppliers located in host countries.
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Major strategic decisions coordinated centrally.
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Products adapted to local needs.
Question 10
Question
Which of the following corporate strategies is most consistent with a flexible supply chain strategy?
Answer
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Being the low-price leader
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Providing the highest-quality service
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Providing mature products with stable sales
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Emphasizing the quality of the product
Question 11
Question
Which of the following considerations is an important supply chain design decision?
Answer
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Product design
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Selecting supporting information systems
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Identifying labor force requirements
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Identifying training programs
Question 12
Question
When designing a supply chain for strategic advantage, a company first should consider:
Answer
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The impact on customers using Just-in-Time Manufacturing
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The financial stability of suppliers.
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Matching the supply chain to product type.
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Whether to use custom or standard parts.
Question 13
Question
Supply chains delivering products or services are most able to respond quickly to changing market requirements when:
Answer
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Products have been standardized.
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Products have a modular design.
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Production processes have been standardized.
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Production processes have been simplified.
Question 14
Question
Risk pooling enables a lower total inventory level without affecting service levels based on which of the following assumptions?
Answer
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Inventory turnover ratio can be reduced.
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Aggregate demand is more accurate than disaggregate demand.
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The planning time fence can be adjusted as needed.
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The supplier shares some risk for holding inventory.
Question 15
Question
The purpose of continuous improvement in the supply chain is to:
Answer
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Eliminate the root causes of problems.
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Improve interorganizational communication.
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Develop better written procedures.
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Reduce product costs.
Question 16
Question
After identifying the potential causes for delays in communicating demand information up the supply chain, the trading partners should take which of the following actions?
Answer
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Implement a higher-speed data communications network.
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Change procedures so data is communicated more frequently.
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Identify the root causes for the delays.
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Map and analyze the value stream.
Question 17
Question
Which of the following situations is an example of postponement?
Answer
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Shipments are broken down into small groups for reshipment.
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Shipments are consolidated immediately for reshipment.
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Production begins after a customer order is received.
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Partially assembled goods are assembled at a later stage.
Question 18
Question
Which of the following situations is an example of inventory being held as a way to balance supply and demand?
Answer
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A manufacturer holds inventory of key components to maintain a level production schedule.
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A manufacturer of seasonal products builds finished-goods inventory before the peak selling period.
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A distributor maintains safety stock of slow-moving items at a central distribution center.
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A retailer stocks a variety of sizes and colors of a fast-selling item to avoid losing sales.
Question 19
Question
A company's annual cost of goods sold is $350 million, and inventory carrying cost is 18%. The company averages four inventory turns. The cost savings resulting from increasing inventory turns from four to six would be:
Answer
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$29,000,000
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$15,750,000
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$10,500,000
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$5,250,000
Question 20
Question
Continuous improvement is best described as:
Answer
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A never-ending effort to expose and eliminate root causes of problems.
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A never-ending effort by the management team to reduce cycle time.
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Identifying and implementing big-step improvements within a process.
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A process in which a supplier commits to replenishing inventory based on demand without receiving replenishment orders.
Question 21
Question
The factors to consider in the make-or-buy decision include costs, proprietary knowledge, and:
Answer
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Design history
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Available capacity
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Inventory balance
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Warehouse location
Question 22
Question
Using an independent service provider for logistics would be most appropriate in which of the following situations?
Answer
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A show company that wants to penetrate a foreign market
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A business that owns plants and warehouses globally
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A final services company that wants to expand its services
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A cable television company that wants to add services
Question 23
Question
The most likely benefits of implementing a collaborative transportation management system is:
Answer
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Lower distribution center operating costs
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Fewer transportation planners
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Less variability in picking and packing time
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Less variability in transportation costs
Question 24
Question
Which of the following attributes typically makes reverse logistics processes more complicated than outbound logistics processes"?
Answer
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Lead times for shipments are more variable.
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Individual packages and cartons are less uniform.
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There are more regulations mandated by local governments.
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There is more competition for scarce transportation lanes.
Question 25
Question
A remanufacturer of equipment is most likely to have what type of supply chain?
Answer
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Modular logistics
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Reverse logistics
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Mixed model
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Lateral
Question 26
Question
A firm wants to lose customers that don't value the unique products and services the firm offers and to attract and retain customers that want what the firm offers. Engaging in this activity should allow the firm to:
Answer
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Create a more loyal customer base.
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Improve customer satisfaction rates.
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Increase market share.
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Target higher-profit customers.
Question 27
Question
A firm has identified groups of customers based on specific characteristics the customers desire from products and services the firm can provide. Characteristics include lead times , pricing tiers, and service levels. The firm is engaged in which of the following activities?
Answer
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Customer differentiation
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Order winner segregation
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Market segmentation
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Channel definition
Question 28
Question
The value that logistics provides within the supply chain can best be summarized as:
Answer
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Satisfying customer expectations about availability and delivery at an acceptable total cost.
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Meeting promised location and on-time delivery goals with minimal use of expediting.
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Establishing inventory and delivery goals with various customers that fulfill the firm's profit objectives.
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Providing accurate in-transit and delivery information to customers and salespeople.
Question 29
Question
A manufacturer of plastic components that are sold either directly or through distributors wants to identify the requirements of the end customer for each market segment. Which of the following approaches would be most appropriate?
Answer
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Analyzing the buying history for each of the market segments
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Asking the manufacturer's direct customers
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Conducting a market research project
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Sending samples of potential future products to the final customer
Question 30
Question
The process of gathering data about what customers need and ensuring that desired features are included in the design and initial planning phase of a new product or service is known as:
Question 31
Question
A manufacturer can simplify the forecasting process by pooling demand forecasts for a product group and then:
Answer
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Averaging total demand and spreading it evenly across all items.
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Disaggregating demand to the item level based on marketing input.
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Disaggregating demand to the item level based on historical proportions.
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Allocating demand to each production site.
Question 32
Question
Which of the following types of information would be an appropriate basis for a qualitative forecast?
Answer
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Leading indicators
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Market research data
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Order history
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Shipment history
Question 33
Question
The use of a seasonal index as a forecasting technique measures the ratio of the:
Answer
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Average seasonal demand to the average demand for all periods.
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Average demand for all periods to the average seasonal demand.
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Average seasonal demand to the standard deviation of the demand for all periods.
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Standard deviation of the seasonal demand to the standard deviation of demand for all periods
Question 34
Question
Medium-term demand management projections are used primarily to:
Answer
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Complete strategic business planning of facilities
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Complete forecasts at the item level
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Aggregate demand for production planning
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Develop the master production schedule
Question 35
Question
Which of the following strategies is used primarily for demand planning?
Answer
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Build-to-order scheduling
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Push-pull replenishment
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Collaborative planning, forecasting, and replenishment
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Vendor-managed inventory
Question 36
Question
In addition to sales history, current customer orders, and forecasted demand, which of the following data sources should be used as part of a demand management process?
Question 37
Question
Demand management involves which of the following undertakings?
Answer
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Adjusting capacity to support expected demand
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Engaging in activities associated with customer relationship management
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Creating higher customer demand by improving performance in areas such as lead time and service levels
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Understanding events and managing activities that could influence future demand.
Question 38
Question
Which of the following forecasting methods relies on the opinions of a panel of experts?
Answer
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Delphi technique
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Survey method
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Causal method
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Time series analysis
Question 39
Question
What is the primary role of marketing in supporting supply chain management?
Answer
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Selecting favored supplier partners
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Developing efficient customer channels
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Focusing on short-term forecasting accuracy
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Working with research and development on slow-moving products
Question 40
Question
Which of the following practices has improved management of the customer pipeline?
Question 41
Question
The probability of customer dissatisfaction is highest when which of the following conditions exists?
Answer
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Customer expectations are clearly defined.
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Supplier execution is too low.
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There is a gap between expected performance and perceived performance.
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There is a gap between what was indicated and what was accomplished.
Question 42
Question
Which of the following actions typically would be the first step in implementing the philosophy of customer relationship management?
Answer
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Creating a customer-centric organization
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Developing a map of the customer segments
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Documenting the objectives for implementation
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Selecting an information technology solution
Question 43
Question
Which of the following customer relationship management activities most appropriately is used for revenue generation?
Answer
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Generating customer leads
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Generating graphic sales models
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Measuring customer preferences
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Identifying customer margins
Question 44
Question
Compared to mass-media marketing, customer relationship management has the advantage of allowing the organization to:
Answer
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Compete for customers based on service.
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Reach a large number of potential customers.
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Reduce inventory to improve cash flow.
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Focus on attracting new customers.
Question 45
Question
A manufacturer uses standard costing, and a potential supplier uses activity-based costing. This difference most likely will have implications for which of the following types of future decisions?
Question 46
Question
Compared to a blanket purchase order, a supplier alliance agreement is best differentiated by:
Answer
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Efficient material replenishment processes
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Clearly identified roles for the buyer and seller
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A shared vision of added value
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A sole-source agreement
Question 47
Question
Incorporating supplier input into production and process design helps to:
Answer
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Maintain quality
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Stabilize product costs.
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Reduce time to market.
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Save costs to the buyer.
Question 48
Question
A media company offers a majority of its movies through a specific distributor. The media company is beginning to produce content for a new foreign market to which the distributor has exclusive access. To maximize savings and gain entry to this new market, the media company should:
Question 49
Question
A company considers outsourcing its information technology support to a low-cost region on another continent. The company currently has no business presence there. Which of the following actions is most effective in helping to select a service provider?
Answer
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Contacting the country's consulate for leads
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Contracting the country's local government for recommendations
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Visiting several potential providers before making a selection
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Finding a trusted local business agent to help in the search
Question 50
Question
Which of the following benefits of a supplier relationship management typically results from collaboration with a few critical suppliers?
Answer
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Automation of supplier sales activities
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Elimination of formal contracts
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Reduction in customer and supplier inventories
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Standardization of communications
Question 51
Question
Which of the following organizational design choices is an example of vertical integration?
Answer
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Contracting with a third-party logistics provider
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Producing components used internally
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Externally staffing a customer service center
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Awarding a one-time trade show contract
Question 52
Question
A company that produces standardized products and sells them through retailers via a responsive transportation system has decided to expand its sales with an online store for customized products. Which of the following distribution strategies would be the most appropriate for the business strategy change?
Answer
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Local distribution centers servicing retailers and online sales
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Centralized cross-docking facilities serving retailers and online sales
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A centralized distribution center serving retailers and direct shipment from the factory serving online sales
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A centralized distribution center serving retailers with transshipment arrangements serving online sales