Question 1
Question
If queues are unavoidable, managers should consider all of the following EXCEPT:
Answer
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provide electronic news displays or videos
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design queuing to give the impression of constant progress
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involve customer in part of the service process during the wait
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scheduling staff breaks during peak times
Question 2
Question
When considering options for managing capacity, service managers need to consider all of the following EXCEPT:
Question 3
Question
William Janes observed ______ results from passengers being attentive to the passage of ______ itself.
Answer
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boredom; time
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perception; service
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urgency; the queue
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boredom; quality
Question 4
Question
The occurrence of waiting lines, both physical and virtual, is becoming a major problem for both consumers and providers. Which of the following is the most appropriate definition of the cause of this problem?
Question 5
Question
A company with excess capacity that wants to increase demand should engage in which of the following strategies?
Answer
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Consider priority systems for least desirable segments
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Reduce prices selectively
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Raise prices and use communication strategies to encourage usage at other times
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Try to predict wait periods
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Take no action
Question 6
Question
Which of the following is a method which cannot be used to create alternative demand for otherwise wasted capacity?
Answer
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Reward your best customers and build loyalty
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Segment the potential wasted capacity
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Use capacity for service differential
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Reward employees
Question 7
Question
Which of the following may NOT be used by a manager of a service organisation to adjust or tailor capacity to match fluctuating levels of demand?
Answer
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Use more permanent employees
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Use more part-time employees
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Train employees for multiple roles
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Anticipate the peak and off-peak periods of customer demand
Question 8
Question
Which of the following would NOT be a cause of cyclical variations in demand?
Question 9
Question
When dealing with the capacity challenge, the goal is to use resources such as staff and facilities as _________ as possible, not as _______ as possible.
Question 10
Question
The two measures of capacity which can be used to ensure that capacity is fully used consist of a number of individual components. Which of the following is NOT one of them?
Question 11
Question
All of the following actions can help managers adjust or tailor their production capacity to match fluctuating levels of demand EXCEPT:
Answer
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spend less on advertising and sales promotions
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review the hours of business
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create flexibility in what is offered
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schedule downtime during periods of low demand
Question 12
Question
A call centre has a system where calls go into a queue and are answered in the order in which they arrived. This is an example of: