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19199588
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA - (212032A_614)
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Mind Map on VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA - (212032A_614), created by Martha J Jimenez on 05/09/2019.
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Martha J Jimenez
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Martha J Jimenez
over 5 years ago
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Resource summary
VALORACIÓN Y NEGOCIACIÓN DE TECNOLOGÍA - (212032A_614)
Unit 1- Intellectual property
Intangible assets
Copyrights
Patents
Trademarks
Industrial designs
Commercial secrets
Unit 2 - Technology valuation
Intangible assets valuation
Income approach
Real options
Cost approach
Market approach
Unit 3 - Technology Negotiation
Negotiation
Negotiation tactics
Technologic contracts
Licensing
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