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Domain 1 Overview

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1.0 Marketing Research Diapositivas sobre Domain 1 Overview, creado por Amanda Cerchiara el 21/06/2017.
Amanda Cerchiara
Diapositivas por Amanda Cerchiara, actualizado hace más de 1 año
Amanda Cerchiara
Creado por Amanda Cerchiara hace más de 7 años
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Diapositiva 1

    What you will learn in this chapter Market research is a prerequisite to developing a realistic marketing plan. Primary research is research designed by you. Secondary research is research conducted by third parties. Both primary and secondary research have a place in your marketing research program. Client intelligence provides invaluable information about clients changing needs for the future. Competitive intelligence helps us know how we compare to our competitors.  
    1.0 Marketing Research
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