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156264
Price
Descripción
Price Mapa Mental sobre Price, creado por james.bowditch el 30/07/2013.
Sin etiquetas
price
price
Mapa Mental por
james.bowditch
, actualizado hace más de 1 año
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Creado por
james.bowditch
hace alrededor de 11 años
50
0
0
Resumen del Recurso
Price
Income, revenue and profit generation
Break even point
Marginal Costing
Multi-stage approach to pricing
Adjunto:
Multi Stage Approach to pricing
Advantages
Adjunto:
Advantages of multi stage approach to pricing
Contributing to the organisations business and financial objective
Profitability Objectives
Adjunto:
Profitabilty Objectives
Sales Ojectives
Adjunto:
Sales Objectives
Stability Objectives
Adjunto:
Stability Objectives
Social Responsibility
Adjunto:
Social Responsibility
Pricing Objectives
Adjunto:
Pricing Objectives
Survival
ROI
Stabilisation
Market Position
Meeting or following competitors
Product Differentiation
Skimming
Penetration
Early cash recovery
Discourage others from entering the market
Price and the PLC
Limitations as a competitive tool
Product Analysis Pricing
Full Line Pricing
Approaches and tactics as an effective means of competition
Varying prices to reflect geographical differences
Discounts for early payment
Trade in allowances
Discriminatory pricing
Optional feature pricing
Hitting vulnerable competitors
If a price change is initiated by a competitor
Follow
Keep to provide a competitive edge
Cut to increase price differential
Factors Effecting Pricing decisions
Competition
Adjunto:
Factors effectiong pricing decisions- Competition
Legal
Adjunto:
Factors effecting pricing decisions- Legal
Customers
Adjunto:
Factors affecting pricing decisions- customers
Distribution
Adjunto:
Factors affecting pricing decisions- Distribution
Other
Adjunto:
Factors affecting pricing decisions- others
Pricing methods in practice
Demand oreinetated
Cost-orientated
New Product
Established products
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