encoding-the
information gets
into our brains in
a way that allows
it to be stored
storing-the
information is
held in a way
that allows it
to later be
retrieved
retrieval-
reactivating and
recalling the
information,
producing it in a
form similar to
what was
encoded
retrival cues- are stimuli
that assist in memory
retrieval.
contex cues-hints or bits
of information that help
us figure out the meaning
of difficult or unfamiliar
words we read
level 1- Structural = shallow
level 2- Phonemic = intermediate
level 3- Semantic = deep
forgetting curve- Material
encoded into long term memory
will decay if the memory is
never used, recalled, and
re-stored.
The tip-of-the-tongue phenomenon
Recalling an event
Reconstructing memories
short term
memory-
Limited
capacity,
limited
duration
maintenance
rehersal- the process
of repetitively
verbalizing or
thinking about the
information
elaborate
rehersal- a type of
encoding that links
new information to
information
already in the
long-term store
long term
memory-
unlimited
capacity,
mostly
permanent
storage
recognition-
that provides
the ability for an
individual to
identify a
previously
encountered
stimulus.
recall-to the
subsequent
re-accessing of
events or
information
from the past,
which have
been
previously
encoded and
stored in the
brain.
flashbulb memories- These
memories may feel vivid as if we
were re-experiencing the event,
but they are not necessarily
accurate; in fact, they get altered
every time we recall them.
7 sins of memory
Transience- weakening of
a memory over time.
Bias-inaccuracy due to the
effect of our current
knowledge on our
reconstruction of the past.
Suggestibility- our memory is distorted
because of, for example, misleading
questions.
Absentmindedness- a memory
failure that is often due to a failure to
pay attention because we are
perhaps preoccupied with other
things
Blocking-often temporary problem that
occurs when we fail to retrieve an item
of information such as someone’s name
when we meet them
Persistence-
involves unwanted
memories or
recollections that
you cannot forget,
memories that
haunt you
Misattribution-we assign a memory to the wrong source
implicit vs
explicit- implicit
is facts, stories,
and meanings of
words. Explicit
are skills,
procedures, and
conditioned
associations
eposodic vs semantic-
Semantic networks
consist of nodes
representing concepts,
joined together by
pathways that link
related concepts.
3 mnemonic devices
testing effect- if your
distributed practice
includes testing, you will
learn more and retain
more than if you merely
reread.
spacing effect- You
will develop better
retention and recall,
especially in the long
run, if you use the
same amount of
study time spread
out over many
shorter sessions.
self reference effect- relating
material to ourselves, aids
encoding and retention.
sensory
store-stimuli
are recorded
by our
senses and
held briefly
Schema- A script is a particular
type of schema, organizing
what a person knows about
common activities: for example,
going to a restaurant. Research
shows that people are more
likely to remember things that
are consistent with their
schemas than things that are
not. The reverse is also true –
people sometimes exhibit
better recall if information
really clashes with a schema.