3076071
Description
Quiz by bsanders3232, updated more than 1 year ago
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Created by bsanders3232
over 9 years ago
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Question 1
Question
Which of the following news publications has most frequently cited eMarketer YTD?
Answer
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AdAge
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Financial Times
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New York Times
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Wall Street Journal
Question 2
Question
What has been the most viewed and downloaded eMarketer report published in 2015?
Answer
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US MCommerce 2015: eMarketer's Forecast and Trends
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Digital Display Advertising: Nine Things to Know for 2015
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Marketing Technology: Nine Important Trends for Brands and Agencies in 2015
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The State of US Digital Advertising 2015: Mobile Trumps Desktop, People Trump Devices
Question 3
Question
According to eMarketer, the frequency with which US mothers feel that their parenting decisions are judged by other mothers on social media is:
Answer
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90%
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82%
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63%
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40%
Question 4
Question
Amazon Prime Day has been popularly compared in the press to:
Answer
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Thanksgiving Day
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Singles Day
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Boxing Day
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Valentine's Day
Question 5
Question
Sir Martin Sorrell is the head of:
Answer
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IPG
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Omnicom EMEA
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Wire and Plastic Products
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Amazon
Question 6
Question
IOT stands for:
Answer
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I Owe Tu
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IdiOTic
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Interface Operating Technology
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Internet of Things
Question 7
Question
"Marketing Stack" is:
Answer
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A breakfast treat
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Another term for "Marketing Cloud"
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The Marketo tagline
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A PowerPoint presentation about marketing
Question 8
Question
The first keynote speaker for eMarketer's first full day conference is:
Answer
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Derek Jeter
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Derek Dajeskii
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Matt Crawford
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Jared Rosen
Question 9
Question
eMarketer's goal for new enterprise accounts in 2015 is:
Answer
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100
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200
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300
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400
Question 10
Question
What percent of all eMarketer users (excluding eMarketer employees) access eMarketer from outside the United States?
Answer
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24%
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33%
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45%
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54%
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