Markets and the role of Marketing (36)

Beschreibung

Revision Quiz
patrick.meyer
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patrick.meyer
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Zusammenfassung der Ressource

Frage 1

Frage
Markets are a place that allows buyers and sellers to trade goods/services.
Antworten
  • True
  • False

Frage 2

Frage
What is Market Share?
Antworten
  • Section (share) of the total market belonging to a business or product
  • Splitting the market evenly for each business/product

Frage 3

Frage
Define the process of Marketing
Antworten
  • Finding customers needs and satisfying them profitably
  • Finding customers needs

Frage 4

Frage
Which of the following activities does marketing involve?
Antworten
  • Charging the right price
  • Persuading customers to buy products
  • Understanding the threats from competitors
  • Making products available in convenient locations
  • Designing products that meet customer needs

Frage 5

Frage
Which of the following activities does marketing involve?
Antworten
  • Charging the right price
  • Persuading customers to buy products
  • Understanding the threats from competitors
  • Making products available in convenient locations
  • Designing products that meet customer needs

Frage 6

Frage
Which of the following activities does marketing involve?
Antworten
  • Charging the right price
  • Persuading customers to buy products
  • Understanding the threats from competitors
  • Making products available in convenient locations
  • Designing products that meet customer needs

Frage 7

Frage
What does product oriented mean?
Antworten
  • Businesses that avoid providing services.
  • Business that focus on the quality of their products.

Frage 8

Frage
Market oriented firms focus on customers and do not make products until they know what the people want.
Antworten
  • True
  • False

Frage 9

Frage
The 4Ps of marketing mix include:
Antworten
  • Profit
  • Public/Private
  • Packaging
  • Price
  • Partnerships
  • Promotion
  • Performance
  • Place
  • Production
  • Product

Frage 10

Frage
The 4Ps of marketing mix include:
Antworten
  • Profit
  • Public/Private
  • Packaging
  • Price
  • Partnerships
  • Promotion
  • Performance
  • Place
  • Production
  • Product

Frage 11

Frage
The 4Ps of marketing mix include:
Antworten
  • Profit
  • Public/Private
  • Packaging
  • Price
  • Partnerships
  • Promotion
  • Performance
  • Place
  • Production
  • Product
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