Markets and the role of Marketing (36)

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Revision Quiz
patrick.meyer
Quiz por patrick.meyer, atualizado more than 1 year ago
patrick.meyer
Criado por patrick.meyer mais de 10 anos atrás
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Resumo de Recurso

Questão 1

Questão
Markets are a place that allows buyers and sellers to trade goods/services.
Responda
  • True
  • False

Questão 2

Questão
What is Market Share?
Responda
  • Section (share) of the total market belonging to a business or product
  • Splitting the market evenly for each business/product

Questão 3

Questão
Define the process of Marketing
Responda
  • Finding customers needs and satisfying them profitably
  • Finding customers needs

Questão 4

Questão
Which of the following activities does marketing involve?
Responda
  • Charging the right price
  • Persuading customers to buy products
  • Understanding the threats from competitors
  • Making products available in convenient locations
  • Designing products that meet customer needs

Questão 5

Questão
Which of the following activities does marketing involve?
Responda
  • Charging the right price
  • Persuading customers to buy products
  • Understanding the threats from competitors
  • Making products available in convenient locations
  • Designing products that meet customer needs

Questão 6

Questão
Which of the following activities does marketing involve?
Responda
  • Charging the right price
  • Persuading customers to buy products
  • Understanding the threats from competitors
  • Making products available in convenient locations
  • Designing products that meet customer needs

Questão 7

Questão
What does product oriented mean?
Responda
  • Businesses that avoid providing services.
  • Business that focus on the quality of their products.

Questão 8

Questão
Market oriented firms focus on customers and do not make products until they know what the people want.
Responda
  • True
  • False

Questão 9

Questão
The 4Ps of marketing mix include:
Responda
  • Profit
  • Public/Private
  • Packaging
  • Price
  • Partnerships
  • Promotion
  • Performance
  • Place
  • Production
  • Product

Questão 10

Questão
The 4Ps of marketing mix include:
Responda
  • Profit
  • Public/Private
  • Packaging
  • Price
  • Partnerships
  • Promotion
  • Performance
  • Place
  • Production
  • Product

Questão 11

Questão
The 4Ps of marketing mix include:
Responda
  • Profit
  • Public/Private
  • Packaging
  • Price
  • Partnerships
  • Promotion
  • Performance
  • Place
  • Production
  • Product

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